What it is
A focused, evidence based independent review of your product, formulation, or concept to assess whether it is supported by the science.

Best for
Early-stage ideas or existing products where you need a clear view of scientific credibility.

Includes

• Review of product concept or formulation

• Assessment of ingredient rationale and dosing logic

• Identification of strengths, weaknesses, and risks

• Clear view on whether the science supports the intended outcome

Outcome
A clear, expert assessment of whether your product is credible—and where it needs improvement.

What it is
A structured review of your product claims and the evidence behind them.

Best for
Pre-launch, website updates, or reducing regulatory and credibility risk.

Includes

• Review of current or proposed claims

• Assessment of supporting evidence (strength, limitations, gaps)

• Identification of high-risk or overstated claims

• Recommendations to improve scientific credibility

Outcome
Clarity on what you can defensibly say, and what you should avoid.

What it is
A deeper engagement to define what to build, how to position it, and how the science supports it.

Best for
New product development or repositioning in a competitive market.

Includes

• Product concept and mechanism review

• Ingredient and formulation direction

• Evidence-based claims framework

• Positioning recommendations grounded in the science

• Identification of differentiation opportunities

Outcome
A clear, evidence-based direction for product, claims, and positioning.

What it is
Independent evaluation of the scientific credibility of a product, concept, or portfolio.

Best for
Investors, founders, and teams making high-stakes decisions.

Includes

• Detailed review of product, formulation, and claims

• Assessment of scientific validity and evidence quality

• Identification of scientific, credibility, and regulatory risks

• Clear recommendations (including go / no-go where appropriate)

• Optional ongoing advisory support

Outcome
A rigorous, independent view of whether the science stands up—and what to do next.

What it is

Strategic and scientific support for designing and executing your own evidence generation including customer studies, pilot trials, and formal clinical research.

Best for

Founders and established brands investing in R&D who want to strengthen product innovation, substantiate claims, and build defensible scientific credibility.

Includes

• Detailed review of product, formulation, and existing claims

• Assessment of current evidence quality and scientific validity

• Identification of evidence gaps (scientific, credibility, regulatory)

• Study design strategy (e.g. pilot studies, consumer trials, clinical pathways)

• Endpoint and outcome selection aligned to claims and positioning

• Guidance on study partners (labs, CROs, academic collaborators)

• Translation of results into claims, messaging, and commercial positioning to enhance both product innovation and scientific credibility

Includes

• Detailed review of product, formulation, and claims

• Assessment of scientific validity and evidence quality

• Identification of scientific, credibility, and regulatory risks

• Clear recommendations (including go / no-go where appropriate)

• Optional ongoing advisory support

Outcome
A rigorous, independent view of whether the science stands up—and what to do next.